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    What is frugal innovation? Three defining criteria

    Recently, the innovation management literature has witnessed a rising interest in the so-called frugal innovation. The term was initially discussed in the context of emerging markets, giving non-affluent custo...

    Timo Weyrauch and Cornelius Herstatt

    Journal of Frugal Innovation 2016 2:1

    Published on: 27 December 2016

    The Publisher's Erratum to this article has been published in Journal of Frugal Innovation 2017 2:2

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